Adding captions increased watch time by 25%. - Robert Cifarelli, Communications Manager, A&W Canada
Reach more of your audience by making your content viewable for all audiences including those with disabilities or speak another language.
By captioning your videos you can potentially increase the organic ranking of your videos on YouTube.
Get more bang for buck on every dollar you spend on paid views. Internal research by Facebook has shown that videos with captions are viewd an average of 12% longer.
Incremental Marketing produced a case study video showcasing their results from a recent sales incentive program. As the audience was diverse they required transcription services to help promote their video to international audiences. See our work here
To increase the effectiveness of their paid marketing spend on Facebook, LawPath engaged us to caption their videos.
It was great working with the team at Captions.com.au. They provided us with great looking captioned videos the same day as our request, which have really helped to increase video engagement on our Facebook ads. We'll definitely work with them again.
Tom WillisChief Marketing Officer